Work
Case studies from the products I've designed and led, each opening on its live prototype, plus a wider archive of work across the teams I've built.
Case studies
DesignQA
Built AI devtool from 0→1 through rigorous user research (50+ interviews). Secured paying customers pre-launch.
Ronday
Scaled design team 1→6 while growing 25-person cross-functional org. Achieved 4x engagement increase and 83% performance improvement. Supported the $7M seed raise with the product strategy narrative and pitch materials.
Airtime
Designed and prototyped a social video calling app that brings people together through shared experiences. Led interaction design for reactions, chat, and real-time video features.
Rakuten Restaurants
Redesigned the Takeout Console that Rakuten's restaurant partners run their counters on. Three months in 2019: reworked group orders and at-a-glance order status, cutting customer wait times 20% and issues reported by owners 60%.
Ava
Led cross-platform design (iOS, Android, Mac, Windows) for AI-powered accessibility platform serving the deaf and hard of hearing community. Increased session duration 3x.
More projects
Rakuten Takeout App
Staff Product Designer · SF Bay Area, CA · 2018-2020
A takeout food ordering app for Japan
Rakuten Ready's Design System
Staff Product Designer · SF Bay Area, CA · 2018-2020
A comprehensive library of meticulously crafted design components with clear usage instructions
CollegeVine's Scheduling System
Design Lead · Cambridge, MA · 2016-2018
a state-of-the-art platform tailored for high school students, providing an intuitive session scheduling solution to connect them with their mentors effectively.
Video Walkie Talkie
Sr. Product Designer · The Netherlands & Switzerland · 2014-2016
Revolutionizing Swisscom iO Messaging. Seamlessly communicate through innovative walkie-talkie video chats with a single tap.
Dubizzle's Mobile App
Sr. UX/UI Designer · Dubai, UAE · 2013-2014
MENA's premier classified ads mobile application









